Herbalife Australia is a premier wellness company dedicated to simplifying your path to healthy living. It is a global nutrition, weight-loss and skin-care company that has helped people pursue a healthy and active life since 1980.
Herbalife started in Beverly Hills, California, where their world headquarters is now located. The company was founded by Mark Hughes in 1980 in which his idea stemmed out from the death of his mother whose death was attributed to an eating disorder and an unhealthy approach to weight loss.
Mark Hughes died at age 44. The Los Angeles County Coroner autopsy results ruled that the entrepreneur had died of an accidental overdose. Even after his death, the company continued to grow and in 2002, it was acquired by Whitney and Co LLC and Golden Gate Capital for USD 685 million, who took the company private again.
Herbalife is a muti-level marketing (sometimes called MLM or network marketing) company. Adopting the multi-level marketing system for distribution and growth, the company attracted thousands of distributors who sold its products door-to-door, through word-of-mouth, TV commercials, and distribution in retail stores.
Their products are available exclusively through approximately 2.1 million independent distributors in 74 countries. Herbalife’s high-quality products and programs offer successful weight loss, improved nutrition, enhanced personal care, and an opportunity for financial rewards. With an aggressive expansion attitude, Herbalife currently operates in 75 countries and welcomes new countries every year.
Herbalife Australia distributors can earn additional commissions from sales by their downline distributors.
The company’s slogan, “Lose Weight Now, Ask Me How”, became a marketing theme for distributors, featuring heavily on badges, flyers and posters. Early methods to recruit distributors included seminars, which would feature distributors giving health and weight loss testimonials on the Herbalife products and a keynote address by Hughes. By 1982, Herbalife had reached USD 2 million in sales and had expanded into Canada.
Herbalife’s innovative products have been developed by scientists and nutritionists with the personal wellness goals in mind. And while Herbalife’s nature-inspired formulas are designed to put a lifetime of well-being within reach, the promise of the business opportunity also makes the financial success a rewarding possibility.
Herbalife’s Nutrition Advisory Board is the guiding forces behind Herbalife’s industry-leading success. This team of respected scientific experts directs the development of Herbalife products through research and product testing to ensure Herbalife quality meets the highest standards set for the industry today.
Aside from its product sales, Herbalife Australia also encourages healthy living and social responsibility. From sponsoring athletes and sports teams, to generating buzz about products and events, to helping individuals in need. Herbalife supports fitness and sporting events across the globe. In addition to that, they created their Herbalife Family Foundation (HFF), a non-profit corporation designed to bring good nutrition to children around the world. It also aims to improve children’s lives by helping organizations provide healthy nutrition to children at risk. Additionally, HFF often supports relief efforts in response to natural disasters.
Herbalife International in its truest sense is a company that promotes a lifetime of well-being.